BlogCRAFTING SUCCESSFUL WELLNESS BRANDS
Inspiring conscious leaders to mindfully build successful wellness-oriented companies that serve, synchronize, and integrate the best interests of all stakeholders to bring about positive local, national and global impact.
Similarly to the migration of retail to online, COVID has provoked a transition of thinking about where team members actually need to physically be in order to do their job well.
As we adjust our perceptions of what work looks like post COVID, there exists a gulf between what was and what will be when it comes to office geography. Companies have already begun divesting themselves of offices and buildings they formally saw as essential in order to house their workforce. Conference rooms lie dormant and have been replaced by Zoom calls. The office phone system has similarly been replaced by cell phones, text messages and FaceTime.
I touched on the importance of sleep in my article, “Three Foundations & The First Step Toward Mindful Leadership.” As I explained in that piece, quality sleep is one of the central foundation stones of optimal physical and emotional health. And yet it is underrated by some, and elusive for many.
As with many things, getting great sleep can be a process.
The first step in this process is truly understanding, and appreciating, the importance of sleep to our health and emotional wellbeing.
That title should raise some red flags for you immediately.
I mean, who can predict what it would take to achieve the ultimate state of wellness for any individual?
There are commonly held beliefs, a great deal of science and a plethora of information available on the achievement of aspects of wellness, but “The Ultimate State of Wellness”? That’s a very individual and ethereal thing.
I remember the elation I felt the first time I completed the 13-minute ab track in my mentor’s aerobics class. Those were the days of “burn baby, burn”.
At that point in the fitness industry’s history, the term “Wellness” was just coming into our vernacular. Most of us fitness zealots didn’t really understand what wellness was, but on some level, it resonated with me as the way of the future.
As my career in fitness morphed into a career in wellness, my appreciation for the more holistic benefits of balancing body, mind and spirit were accentuated.
The “Big Mac” symbolizes the belief that more is better. If one beef patty is good, wouldn’t two beef patties be better?
Similarly, the colloquialism of the “McMansion” suggests that bigger is better when it comes to homes.
It feels as though in modern housing estates with tightly packed McMansions, compromise on the lot size is a given in order to get a bigger house for the money.
This is not just developers trying to maximize their land asset, it is also consumers saying they’d rather get a bigger house and forgo lot size in order to achieve additional square footage.
When we explore the power of community, nothing brings it into focus more clearly and powerfully than the varied responses to the COVID crisis. Through this lens, the dichotomy of our present reality also comes into stark relief.
As COVID descended squarely on the shoulders of humanity, partisanship and commercial interests were squarely at odds with the need for communities to work in harmony and solidarity to stave off escalating infection and spiraling death rates.
Studies show that positive feedback needs to be delivered at a ration of 6:1 in order to counterbalance constructive feedback.
While one does not equal one in the feedback stakes, you can’t stay on course without giving constructive feedback.
So how do you deliver all these positive pieces of encouragement when you’re deluged by emails and all the trappings of leadership that weigh you down on a daily basis?
Recent world events, from the COVID-19 pandemic to environmental disasters, demonstrate the staggering cost of poor personal health. Today, more than ever, wellness leaders need to embrace strategies that build robust health and immunity–and workplaces are at the center of this urgent shift. In this session, we share perspectives and strategies to create workplaces that nurture long-term health through highly productive wellness cultures.
I got to sit down with Kelli Watson for an episode of her podcast, “It Just Takes One,” to discuss my new book, “The Affinity Principle.” Our conversation takes us from growing up in Australia along my journey to becoming a mindful business coach in the United States. Along the way, I share my formula for helping businesses succeed.
The business environment is roiling; stress is at an all-time high; and yet some leaders seem to swim those troubled waters with equanimity and ease. After 35 plus years as a leader and senior executive in the healthcare, fitness, and wellness industries, I have learned one indisputable truth: one size does not fit all when it comes to a healthy lifestyle and self-care. What works for one person may not work for another. This is not another exercise more and eat less lecture. It is a simple set of lifestyle options for leaders that can enhance the quality of your life, your leadership, and positively impact those around you.
I had the pleasure of speaking with Become about mindfulness. We discuss a range of topics including putting people first, stresses of working remotely, the importance of being present in the moment, and more. We also delve into how mindfulness has become even more important during the COVID-19 crisis and how it can help business owners make it through successfully.
The consummate leader needs to be both a diplomat and a truth-teller, and those things don’t always line up perfectly.
It is the role of the leader to guide their company and often, that involves smoothing the waters and sometimes delivering bad news.
The skills of the diplomat are those of sensitivity toward the stakeholders and finding a navigable path when things get bent out of shape. The diplomat needs to balance often disparate needs to find a resolution.
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The Affinity Principle™ by Grant Gamble presents a formula for business success through a people-centric, mindful leadership approach.