“The Affinity Principle™”


The Affinity Principle™ presents a formula for business success through a people-centric, mindful leadership approach. The Affinity Formula is simple: mindful leadership creates an incredible team performance, which leads to an awesome customer experience and that yields great financial results. 

The book explores 12 Pillars and Levers of Leadership and Engagement designed to help leaders attract, retain, and optimize talent, and achieve Affinity.

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